Monday morning, day and night while flying back to Ottawa after nice holidays, I was thinking about the new class to start the next day : Entrepreuneurship. It sounds good, doesn't it? Yeah, I was finally going to learn how to create an awesome and flawless BUSINESS PLAN!! :-)
You can only image my surprise when the professor, at the very begining of the class, said we were NOT going to learn, nor create buisness plans. I was considering dropping the class, but I was already seated I could not leave the classroom. Let's listen...
I discovered is that the class would be even more interresting and thriving that business plan: it is about the very begining of a buisness. When you have the awesome idea in your head and you think you can do something with it but you have to test it, to make it evolve, to evaluate, to confront it with reality and customers.
The class would be about what a project manager teacher, once regarded with desdain : the "Fluzzy Front End". This uncertain period when one has to cross sword with the customer, the market, the environment. During this period the idea/project/business has to evolve, change, find out its way!
I learned a lot form the first class, but if I had to pick only one word it would be ITERATION. In french no one would like to be told this word since it is frequently correlated with bad grade - especially in french litterature classes. However in the context of entrepreuneurship it makes perfect sens: the fluzzy period, the idea testing, the customer feedback, the market tasting ...etc force the project/product and buisness model to adapt, evolve and develop. Iteration will happen in a positive way!
I am not thinking about dropping the class anymore! It is going to be a lot of work and a lot of learnings. I hope this class to be exicting and I am inviting you to follow my discoveries, learnings and iterations over the next 6 weeks on this blog!
Claire-Marine Soury
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